Account Executive, Publicity (NY)

Account Executive, Publicity
Location:
New York, NY (Hybrid)
Allied Global Marketing is hiring an Account Executive to join our Publicity team, supporting clients across the travel, hospitality, entertainment, B2B, and lifestyle industries.
The Account Executive will support accounts from research and ideation through execution, media relations, reporting, and analysis. This role requires excellent communication, strong media relationships, organization, creative thinking, and the ability to translate client goals into effective earned media activity.
The Account Executive will serve as a reliable day-to-day client contact, own key deliverables and timelines, develop compelling media materials, identify story opportunities, secure meaningful coverage, and contribute to campaign strategy.
At Allied Global Marketing, we embrace the thoughtful and responsible use of generative AI to enhance creativity, strategic thinking, and efficiency. Team members are expected to use in-house AI tools while maintaining accuracy, confidentiality, sound judgment, and strong client service.
Duties include, but are not limited to:
Client Relations / Account Management
Serve as a reliable day-to-day client contact and build responsive relationships
Understand each client’s business, goals, audiences, messaging, priorities, and competitive landscape
Draft meeting agendas and recaps, lead appropriate portions of meetings, and ensure action items are completed
Anticipate client needs and bring forward solutions-oriented recommendations
Contribute to campaign planning, communications plans, and timelines
Own assigned deliverables and deadlines, escalating risks when appropriate
Draft accurate client-facing and media-facing materials with minimal revisions
Represent Allied and clients professionally during meetings, events, interviews, photoshoots, and influencer activations
Media Relations / Campaign Execution
Pitch and secure meaningful earned media placements with local, regional, and national outlets
Identify timely, creative story angles aligned with client objectives
Build and maintain relationships with journalists, producers, editors, creators, and influencers
Lead media outreach with tailored, compelling pitches relevant to each journalist and outlet
Apply client messaging consistently across outreach and media interactions
Monitor media trends, editorial priorities, cultural moments, and journalist workflows, adjusting outreach as needed
Understand the evolving landscape across traditional press, digital, newsletters, podcasts, broadcast, social, and influencer media
Staff press and influencer opportunities and support events, interviews, photoshoots, and on-site client needs
Writing / Content Development
Draft compelling press releases, media alerts, pitches, briefing documents, run of shows, talking points, and other communications materials
Apply AP Style consistently and demonstrate strong journalistic instincts
Adapt writing style and tone to client brands, audiences, outlets, and objectives
Bring creative, culturally relevant ideas to brainstorms and campaign development
Use AI tools to support ideation, research, drafting, and editing while fact checking outputs, protecting confidential information, and applying human review
Research / Reporting / Analysis
Deliver timely, accurate, strategic client reports with minimal revisions
Track earned coverage and translate results into clear recaps demonstrating value against client goals
Provide proactive media roundups highlighting relevant news, trends, insights, and opportunities
Conduct research and competitive analysis that supports campaign planning and client recommendations
Use AI tools to strengthen research, media analysis, reporting, and workflow efficiency while validating sources and accuracy
Organization / Team Collaboration
Manage multiple accounts, projects, deadlines, and priorities in a fast-paced agency environment
Maintain accurate timelines, trackers, media lists, coverage documentation, notes, and account records
Demonstrate strong time management, proactive communication, and follow-through
Collaborate effectively with senior team members, peers, junior staff, and cross-functional partners
Support junior team members with media outreach, clip recapping, organization, and task execution
Identify workflow obstacles early and communicate workload needs to keep teams aligned
Apply constructive feedback to improve performance and professional growth
Agency / Professional Development
Build trust with clients, colleagues, media, influencers, and business associates through sound judgment, strong writing, responsiveness, and professional communication
Maintain professional conduct in all business and social situations
Continue developing communication, strategic thinking, creative thinking, and independent problem-solving skills
Stay informed about media, culture, technology, client industries, and the broader marketing landscape
Practice honesty, integrity, and transparency with colleagues, media, influencers, clients, and business associates
Collaborate with leadership on workload planning, evaluations, goal setting, and professional development
Foster team collaboration and positive workplace morale through partnership and support
Understand Allied Global Marketing capabilities and contribute Publicity expertise to integrated client work when appropriate
Requirements
Bachelor’s degree in communications, marketing, public relations, journalism, or a related discipline preferred
3 or more years of agency, corporate communications, or in-house public relations experience, preferably within hospitality, entertainment, travel, lifestyle, or consumer industries
Demonstrated success in media pitching and securing meaningful placements
Strong local, regional, and national media and influencer relationships
Excellent writing, editing, presentation, and verbal communication skills, including strong knowledge of AP Style
Strong understanding of the evolving media landscape across traditional, digital, social, creator, and influencer media
Strong organization and time management with the ability to manage multiple priorities and deadlines
Independent, creative, service-oriented self-starter eager to learn and take on increasing responsibility
Working knowledge of AI tools for research, ideation, writing, media analysis, reporting, presentations, and workflow management
Ability to use AI responsibly by evaluating accuracy, protecting confidential information, validating sources, and applying sound human judgment
Proficiency in Microsoft Office and comfort learning relevant project management, media intelligence, reporting, communications, and creative tools
Understanding of how major social platforms can contribute to an earned media strategy
Experience supporting multicultural communications and publicity efforts across diverse audiences and media is a plus
Fluency or professional proficiency in a language in addition to English is a plus
Ability to work independently and collaboratively in a hybrid environment, with regular in-person work and meetings in the greater New York area
Reliable transportation and ability to travel locally for client meetings, media opportunities, events, and other business needs
Flexible schedule allowing for occasional nights, weekends, and travel based on client needs

Details
The salary range for this full-time position is $50,000-$60,000 annually.
This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability and life insurance as well as 401k and Flexible PTO). We also offer 10 company paid holidays.
Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

In business for over 30 years, Allied has built upon its roots in film advertising and publicity to become a global leader in
entertainment, culture, and lifestyle marketing
. Allied’s award-winning team of specialists, over
400 strong across 23 global offices
, create campaigns that drive conversion for some of the world’s biggest brands in film, TV, sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our teams provide best-in-class marketing solutions across a range of services including integrated paid, owned, and earned media, creative solutions, and strategic consulting.