About the role
The Role
Frank & Eileen is looking for a Head of Brand Partnerships to build and lead the relationships that expand our brand, introduce us to new audiences, and deepen our connection with our community. This leadership role will own our partnership strategy across female founders, women we admire, women-led businesses, creators and influencers, cultural talent, brand collaborations, and events. The right person is an exceptional relationship builder who understands how to identify the people, brands, businesses, and communities that are right for Frank & Eileen, and turn those relationships into meaningful, brand-building programs.
This is not simply an influencer or events role. We are looking for someone who can think broadly about who Frank & Eileen should be in the room with, how we build authentic long-term relationships, and how partnerships can help grow the brand. The ideal candidate combines strong cultural instincts with exceptional relationship management and the operational rigor to bring complex partnerships to life.
Responsibilities
Talent & Strategic Relationships
Build and manage a high-value network of relationships that can meaningfully elevate Frank & Eileen.
Develop and nurture relationships with female founders, entrepreneurs, creative leaders, cultural voices, influential women, select talent, and other individuals who authentically align with Frank & Eileen
Build relationships with women-led businesses and organizations that can become part of the broader Frank & Eileen community
Build relationships for the long term, moving beyond one-off transactions toward genuine brand advocacy
Develop thoughtful strategies for product seeding, organic engagement, paid partnerships, campaigns, appearances, and other opportunities
Partner with the CMO and leadership team on priority external relationships and opportunities
Maintain a clear pipeline of priority relationships and opportunities
Brand Partnerships & Collaborations
Identify and develop partnerships with companies and organizations that expand Frank & Eileen's cultural relevance and introduce the brand to new audiences.
Develop the strategy and pipeline for brand collaborations, strategic partnerships, sponsorships, hospitality partnerships, and other external opportunities
Proactively identify brands, with an emphasis on women-led and female-founded businesses, that have strong customer and values alignment
Evaluate inbound opportunities against clear strategic and commercial criteria
Lead partnership development from initial outreach and concept through negotiation, execution, and hindsight
Work cross-functionally with Creative, Integrated Marketing, Growth, Retail, Ecommerce, Product, and other teams to bring partnerships to life
Develop fewer, bigger, more meaningful partnerships rather than pursuing partnerships for partnership's sake
Creators & Influencers
Build a modern creator strategy that balances scale with highly curated, brand-right relationships
Own Frank & Eileen's overarching creator and influencer relationship strategy
Develop direct relationships with priority creators and their management teams
Oversee external creator and influencer agencies, ensuring they are delivering against clear objectives and KPIs
Partner with Performance Creative and Growth Marketing to identify creator content that can extend into paid media
Develop a thoughtful mix of organic seeding, long-term relationships, paid creator partnerships, and larger talent programs
Establish measurement and reporting to understand which relationships, creators, and programs are driving meaningful impact
Continually identify new voices and communities that can introduce Frank & Eileen to the next generation of customers while remaining authentic to the brand
Events & Experiences
Lead the strategy for events and experiences that bring the Frank & Eileen brand and community together in real life.
Own the annual strategy and calendar for brand events, partnership activations, community experiences, dinners, store events, and other high-touch moments
Determine where events can meaningfully support brand storytelling, customer acquisition, community building, retail, partnerships, and PR
Develop concepts in partnership with the Creative and Integrated Marketing teams
Oversee external event partners and agencies as needed
Manage guest strategy and ensure the right mix of customers, talent, creators, founders, press, and cultural connectors are in the room
Build repeatable event formats where appropriate while identifying moments that warrant larger, one-of-a-kind experiences
Establish clear objectives and post-event hindsights to understand impact
Who You Are
10+ years of experience across partnerships, talent, influencer/creator marketing, brand marketing, entertainment, events, or related fields
Demonstrated experience developing relationships with founders, entrepreneurs, creators, brands, cultural leaders, organizations, and select high-profile talent
Deep understanding of the fashion, lifestyle, entertainment, creator, and cultural landscape
Exceptional relationship-building skills with a reputation for being thoughtful, credible, responsive, and highly trusted
Strong strategic judgment and an instinct for what feels culturally relevant and right for the brand
Experience managing agencies and external partners. Experience negotiating talent, creator, collaboration, sponsorship, and/or partnership agreements is a plus; this person needs to feel at least comfortable in this space.
Strong commercial instincts and ability to evaluate opportunities against both brand and business objectives
Excellent communication and presentation skills
Highly organized with the ability to manage multiple complex relationships and initiatives simultaneously
Comfortable operating in an entrepreneurial environment where strategy and execution often happen side by side
Genuine enthusiasm for Frank & Eileen's mission, customer, and commitment to supporting women
How You’ll Work
Partnerships touch nearly every part of the brand, so this role will operate as a highly cross-functional leader.
You will work particularly closely with Creative, Integrated Marketing, PR, Social, Growth Marketing, Performance Creative, Retail, Ecommerce, and Product to ensure partnerships are not standalone activations, but integrated into the broader Frank & Eileen marketing strategy.
You will also serve as a senior external representative of Frank & Eileen and should be equally comfortable building a relationship with a founder over dinner, developing an idea with another brand, negotiating with a talent manager, briefing an agency, presenting a partnership recommendation to leadership, or working with an internal team to execute the details.
What Success Looks Like
Frank & Eileen has a clear, proactive partnership strategy rather than responding primarily to inbound opportunities
We have a growing network of meaningful relationships with female founders, women we admire, women-led businesses, creators, cultural voices, brands, and organizations
Frank & Eileen increasingly becomes known as a brand that brings interesting women together and creates a platform for their businesses, ideas, and stories
Our biggest partnerships create cultural relevance, brand awareness, customer acquisition, content, and community, not simply impressions
Creator relationships become increasingly direct, strategic, measurable, and long-term
Events feel distinctly Frank & Eileen and strengthen the community around the brand
Partnership investments have clear objectives, KPIs, and hindsights
Internal teams understand what partnerships are coming, why they matter, and how they connect to the broader marketing calendar
Builds and develops a high-performing team, providing the mentorship, structure, and clear direction needed to execute efficiently and deliver results
Compensation
Starting Salary Range of $200,000-$225,000
This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change, or new ones may be assigned at any time with or without notice.
Frank & Eileen is an equal opportunity employer, celebrating diversity and creating an inclusive environment for our employees and customers. We are committed to comply with all Federal, State and local laws providing EEO and all other employment laws and regulations.
The Company
Founded in 2009 by Audrey McLoghlin, Frank & Eileen set out to reinvent the women's button-up using the finest Italian fabrics often reserved for menswear. Named in honor of Audrey's beloved Irish grandparents, the brand has grown slowly and intentionally into a woman-owned, woman-led leader in sustainability and slow fashion. After seventeen years of steady growth through wholesale partnerships and direct-to-consumer e-commerce, Frank & Eileen recently opened its first US flagship store—an Irish country house on Madison Avenue, NYC. This new chapter continues the brand's legacy of using entrepreneurship as a force for good while delivering generationless style to its beloved community of customers—all from our HQ in sunny California.