Associate Director, HCP Personal Promotion

Why Join Intellia?

Our mission is to develop curative genome editing treatments that can positively transform the lives of people living with severe and life-threatening diseases.

Beyond our science, we live our four core values: One, Explore, Disrupt, Deliver and feel strongly that you can achieve more at Intellia. We have a single-minded determination to excel and succeed together. We believe in the power of curiosity and pushing boundaries. We welcome challenging thoughts and imagination to develop innovative solutions. And we know that patients are counting on us to make the promise a reality, so we must maintain high standards and get it done.

We want

all of

our people to go beyond what is possible. We aren’t constrained by typical end rails, and we aren’t out to just “treat” people. We’re all in this for something more. We’re driven to cure and motivated for change. Just imagine the possibilities of what we can do
together.

The Associate Director, HCP Personal Promotion will develop and drive the strategy,

planning

and execution of healthcare provider

(HCP)

personal promotion activities in support of the successful commercialization of Intellia's gene editing therapy for HAE.

This

• is a critical
• role within the Commercial organization, responsible for building and executing a best-in-class personal promotion model across field channels in preparation for the
• anticipated

launch of the first ever in-vivo gene editing therapy
.

Duties/Responsibilities

• Lead the development and implementation of
• a
• tactical marketing plan to create a differentiated brand experience,
• with a focus on
• personal promotion, that drives HCP engagement and rapid product uptake
• Oversee the development of all HCP
• personal promotion material s, ensur ing
• consistency and
• alignment with brand identity and brand messagin g . Ensure that all materials
• are
• reviewed
• and approved
• by CMLR

Define and develop

HCP Peer-to-Peer strategy and

• execution,
• lead development of
• program content and speaker training

Lead

development of

Commercial

HCP Congress strategy

• including
• sponsorship and booth strategy , partner closely with Marketing Operations
• on
• congress
• execution.
• Collaborate with Field Training in development of sales training
• plan
• to
• deliver on brand
• objectives
• and
• successfully train on field resources ,
• deliver and support
• training
• as needed

Partner with the

Digital Marketing Lead

• on
• digital efforts to engage and educate HCPs
• with an emphasis on
• defin ing
• and
• optimiz ing
• rep-led communications
• ( e.g.
• rep-triggered email)
• Oversee the direction and deliverables of multiple priorities, ensuring internal stakeholder alignment across agency partners and cross-functional partners
• Manage external agency partners, ensuring
• timely
• and budget-conscious execution of marketing initiatives
• Perform other duties as assigned

Supervisory Responsibilities

N/A

Require

ments

Skills/Abilities

Demonstrated

strong working partnerships with cross-functional teams including Medical, Market Access, Patient Services, Commercial Operations, Legal, Regulatory, IT, and external agencies

Proven

• track record
• of collaboration and coordination with key internal and external stakeholders, including the ability to influence without formal authority
• Strong scientific/medical aptitude, communicates complex scientific/medical concepts clearly and concisely
• S elf-starter
• with excellent organizational skills , able to prioritize workload and
• maintain
• high attention to detail

Exceptional communication and presentation skills
;

ability to articulate a point of view succinctly and effectively to senior leaders and external customers

Ability to analyze data and

identify

insights to create compelling messages

Experience managing complex projects through the Promotional Review Committee process

to approval

A proven

• track record
• of accountability and delivering results
• Ability to work in a fast-paced, dynamic environment

Proficiency

in Microsoft Office tools (Excel, Outlook, Word, PowerPoint, etc.)

Travel as needed: 20%

Education / Certifications

Bachelor’s degree

required ;

MBA preferred.

Experience

• 8+ years of total experience desired with 5+ years of
• broad
• biopharmaceutical industry experience required, with at least
• 2
• years of dedicated experience within US marketing

Strong

track record

in developing

HCP speaker programs

• /
• peer-to-peer strategies
• Experience in competitive rare/specialty markets is
• required
• Prior US launch experience is
• required
• #LI-KO1

EEOC Statement: Intellia believes in a diverse environment, and is committed to equal employment opportunity for all its employees and qualified applicants. We do not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status. Intellia will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
Applications are accepted on a rolling basis, and will continue to be accepted until the position is filled at which point the position will be taken down.
The base salary for this position is expected to range between $187,285.00 - $228,903.00 USD per year.
The salary offered is determined based on a range of factors including, but not limited to, relevant education and training, overall related experience, specialized, rare or in-demand skill sets, internal comparators and other business needs. Upon joining Intellia, your salary will be reviewed periodically and additional factors such as time in role and performance will be considered. Intellia may change the published salary range based on company and market factors.
Additional compensation includes a performance-based annual cash bonus, a new hire equity grant, and eligibility to be considered for annual equity awards the value of which are determined annually at the Company’s discretion.
For more information about Intellia’s benefits, please
click here
.