About the role
About the role
We are seeking an experienced Solutions Marketing Manager to lead the marketing strategy and demand generation efforts for our clerk-focused software solutions, JustFOIA and JustMeetings. This role is ideal for a strategic marketer who excels at translating product capabilities into compelling value propositions while driving measurable pipeline growth. The ideal candidate is equally comfortable developing solution messaging, creating sales enablement content, planning campaigns, and analyzing performance. You'll own both what we say to buyers and how we reach them, partnering closely with Sales, Product, and Marketing teams to drive brand awareness, lead generation, and revenue growth.
What you'll do
Develop and maintain solution-level messaging, value propositions, key benefits, and competitive differentiation for JustFOIA and JustMeetings
Translate product capabilities into compelling, outcome-based messaging tailored to government and public sector audiences
Create and maintain sales enablement assets including one-pagers, battle cards, talk tracks, and objection-handling resources
Develop and execute integrated demand generation campaigns across email, webinars, content, conferences, and digital channels
Build and optimize nurture, lifecycle, and cross-sell programs for customers and prospects
Develop content plans supporting lead generation initiatives, including blogs, guides, case studies, and campaign assets
Conduct customer interviews and create compelling customer success stories and case studies
Produce and facilitate lead-generating webinars, including presentation development and live delivery
Write promotional emails and campaign content supporting sales and marketing initiatives
Monitor industry trends, regulatory updates, and market changes to ensure messaging remains relevant and impactful
Collaborate closely with Sales, Product, and Marketing teams to align campaigns with revenue goals and business priorities
Analyze campaign performance and report on key metrics including leads, conversion rates, pipeline contribution, and ROI
Continuously optimize campaigns, messaging, and content based on performance data and market insights
What you'll need to be successful
5-8 years of experience in solutions marketing, product marketing, or demand generation within a B2B SaaS environment
Experience developing value propositions, buyer personas, and go-to-market messaging strategies
Proven success planning and executing paid and organic demand generation programs
Experience managing campaign budgets and measuring performance against pipeline and revenue objectives
Strong content creation, writing, editing, and storytelling skills
Experience creating sales enablement materials and partnering closely with sales teams
Strong analytical skills with the ability to interpret campaign data and make optimization recommendations
Excellent project management and cross-functional collaboration skills
Ability to balance strategic planning with hands-on execution
Experience marketing complex software solutions to government, public sector, or regulated-industry audiences
Preferred qualifications
Experience marketing to municipal clerks, records management professionals, or public records organizations
Experience developing and executing webinar-based lead generation programs
Knowledge of government purchasing processes and public sector technology markets
Experience building nurture and lifecycle marketing programs within CRM and marketing automation platforms
Bachelor's degree in Marketing, Communications, Business, or a related field
What you can expect from us
We really ARE more than a company! We have a passion for growth and hitting goals, but we want to do it together as a team and enjoy the ride as we go.
WE ARE APPROACHABLE.
Want to talk to a member of management or leadership? Walk up and say hi.
WE TRUST YOU.
We don't have a million rules because we believe you will embrace our Culture Code and make good decisions.
WE EMBRACE TECHNOLOGY.
We love it, sell it, support it, use it, and need it.
WE DRESS COMFORTABLY.
We need you to work hard, not wear a tie.
WE ARE KIND.
Being kind, forgiving, empathetic, and respectful can change your life and everyone around you.
WE ENJOY OUR TEAM.
Use your webcam, collaborate, build relationships, and recognize others for doing a great job. You work a lot; make the most of your time here.
WE VIRTUALIZE EVERYTHING.
We strive for 100% inclusion of our remote teammates.
MCCi is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
About Us: MCCi is a premier provider of intelligent business process automation solutions and a trusted partner to over 2,000 organizations across state and local government, education, and select commercial entities throughout North America.
Through our JustFOIA and JustMeetings software
platforms, and as the world's largest Laserfiche solution provider, we prioritize client delight. Our solutions suite and commitment to client delight enable us to positively impact the lives of our clients and those they serve.