About the role
WCBD TV is an NBC Affiliate Station owned by Nexstar Media Inc. We are located in the beautiful Lowcountry area of Charleston, SC. Charleston is known for its warm weather, friendly people, charming downtown, outstanding food, beautiful beaches, and so much history.
Apply online at:
https://nexstar.wd5.myworkdayjobs.com/nexstar
SCAM ALERT:
Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at
corporaterecruiters@nexstar.tv
.
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
Implements strategies to consistently grow revenue and exceed revenue goals
Establishes credible relationships with local business community
Makes sales calls on existing and prospective clients
Maintains assigned accounts and develops new accounts
Prepares and delivers sales presentations to clients
Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible
Provides clients with information regarding rates for advertising placement in all media
Develops advertising schedules with clients and station personnel responsible for placing advertising into station media
Works with clients and station personnel to develop advertisements
Performs other duties as assigned
Requirements & Skills
:
Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
Minimum one year’s experience in sales, preferably in the media field
Valid driver’s license with an acceptable driving record
Experience achieving long-range objectives and implementing the strategies and actions to achieve them
Proficiency with computers and other office equipment
#LI-Onsite
Nexstar Media Group is America’s largest local television and media company with 197 full power stations (including partner stations) in 115 markets addressing nearly 63% of US television households and a growing digital media operation. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices. Learn more at www.Nexstar.tv.
EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled