About the role
About the role
We’re hiring a
Strategy Manager
to join our growing team and help shape the future of influencer marketing. You’ll bring cultural insight and creative strategy to life through storytelling, source high-quality creators who align with client goals, and support innovation across campaigns, client renewals, and agency marketing efforts.
What you'll do
🔍
Market Intelligence Support
Research platforms, brands, and verticals
Analyze data pulled from social listening tools (e.g., Infegy, Brandwatch) to craft compelling, data-driven campaign narratives
Identify algorithm-centric cultural trends shaping content and influencer strategy
📊
Strategy Support
Build data-rich decks for pitches and campaigns
Translate data into compelling narratives
Source high-quality, relevant creators within the social landscape
Craft compelling campaign concepts that offer creative excellence + demonstrate innovative thinking
Align creator ecosystems and platform behaviors with campaign goals
Confidently present strategies to clients, articulating insights and recommendations in a clear, persuasive way
Act as a consultative partner to clients, brainstorming live and shaping strategic approaches in real time
🤖
AI & Content Intelligence
Continuously explore and apply innovative AI-driven processes to elevate proposals and client deliverables
Support initiatives around trendspotting and creator discovery using AI
🤝
Cross-Functional Collaboration
Work closely with multiple teams to deliver strategic impact across the business:
Creative:
Support ongoing client renewals with trend and creator insight
New Business:
Contribute to RFPs with standout strategy and creator POVs
Marketing:
Provide strategic input and support for agency webinars and thought leadership content
Product:
Partner with internal stakeholders on evolving agency tech and UI needs
Agency-Wide
: Support case study upkeep to ensure best-in-class examples of our work are captured and published
Qualifications
✅ 6–8 years experience in strategy, insights, consumer research, influencer marketing, or similar
✍️ A strong writer and storyteller who brings clarity to complexity
🧠 Curious, proactive, and scrappy—you love turning noise into signal
📈 Familiar with tools like Infegy, YouGov, SparkToro, TikTok Creative Center, Reddit, ChatGPT
📊 Strong with Google Slides or PowerPoint
🔮 Bonus: Trend forecasting, creator discovery, or early-stage AI experience
🏢 Bonus: Experience at a startup, creative agency, or marketing-tech company
🎨 Major Bonus: Strong visual design skills
Why You’ll Love It Here
We’re building something meaningful and sustainable—without burning people out. We care about
impact
,
balance
, and
raising the bar
in our industry.
About The Shelf The Shelf is a fast-growing influencer marketing agency that blends data science with creativity to deliver standout campaigns. We work with top brands and platforms to craft strategies that are performance-first and culturally relevant . Everyone claims to be data-backed. We prove it : 📈 Our top-funnel campaigns outperformed a client’s lower-funnel agency campaigns by 5x in conversions 📺 TikTok verified that our campaigns perform 500x above their ad benchmarks in watch time 🥈 One of our TikTok ads ranked #2 globally for an entire month But what really sets us apart? Our people-first culture . We actively discourage burnout , uphold a true 40-hour workweek , and invest deeply in our team’s wellbeing and growth. 💼 100% covered healthcare 🏖️ Flexible PTO 🎉 Company holidays that actually get honored ✈️ In-person off-sites in Atlanta to foster real connection