About the role
SDR (SALES DEVELOPMENT REPRESENTATIVE)
Team: Monetization Location: Flexible / Remote Reporting to: Sales Director
ROLE OVERVIEW
- The SDR qualifies enterprise demand and builds high-quality opportunity flow.
- This role ensures pipeline quality before Account Executive engagement.
- This is structured demand qualification, not mass outreach.
CORE MANDATE
The SDR is accountable for:
- Identifying qualified enterprise demand
- Conducting structured discovery
- Filtering high-quality opportunities
- Maintaining clean pipeline hygiene
POSSIBLE FOCUS AREAS
- CPG demand qualification
- Telecom demand qualification
- Enterprise (other verticals) qualification
ROLE IMPACT
- Higher close rates
- Reduced sales cycle friction
- Stronger pipeline predictability
- Improved AE productivity